Become a Part of One Billion Tree Planting Initiative

Building a greener future for our planet, one tree at a time. Join the The Storey Group’s ambitious mission to plant one billion trees by 2050.

One tree absorbs 22 Kgs CO2 annually Join the One Billion Tree movement Watch your forest grow in real-time with our Technology Forests prevent soil erosion and flooding Planting creates jobs for local communities

About OBTI

How The Storey Group's Global Tree Planting Initiative Is Fighting Climate Change

One tree can make a difference; One Billion will create real change. Planting one billion trees can help combat climate change, reduce air pollution, and improve soil health. This effort can also provide habitat for wildlife and create jobs in the forestry industry. The Storey Group’s One Billion Trees Planting Initiative is a global initiative that aims to plant one billion trees by 2050. The initiative is committed to working with local communities and organizations to ensure the trees are planted in areas where the greatest impact can be created. By joining this effort, we can all contribute to a healthier planet and a more sustainable future for generations to come.

Why Plant Trees?

Trees are the lungs of our planet — they purify the air, capture carbon dioxide, and provide habitats for countless species. Here’s why planting trees matters:

Combat Climate Change

Trees absorb CO₂, reducing the greenhouse effect and mitigating global warming.
Each tree planted sequesters approximately 250 kg of CO₂ over 10 years.

Restore Wildlife Habitat

Creating new forests mean new homes for wildlife, promoting biodiversity.
Protect endangered species by expanding their natural habitats.

Improve Air & Soil

Trees filter air pollutants and improve soil health, leading to more resilient ecosystems.
Prevent soil erosion and maintain water cycles for healthier landscapes.

Plant 10 or more trees without leaving your home or office. Watch your trees grow through real-time digital tracking and see the difference you’re making—one tree at a time.

Bring your team together for a day of purpose and fun. Roll up your sleeves, get your hands in the soil, and enjoy a memorable team-building experience while creating lasting environmental impact.

Commit to planting 1,000+ trees and be part of the global fight against climate change. Your contribution helps restore ecosystems, protect wildlife, and secure a greener future for generations to come.

Your trees are changing lives. Over 2,500 farming families now have food on their tables and children in school, thanks to YOU. Plant today and keep this life-changing impact growing.

Revolutionary EcoMatcher technology provides GPS coordinates, growth monitoring, and real-time impact verification for every tree.

Imagine all the ways you can now integrate Tree-Planting into your business

Employee Engagement

Imagine…being able to gift your employees a tree as part of your reward and recognition and engagement initiatives. Imagine the sense of belonging your team will feel as they virtually visit your company forest. Connecting your team to your purpose and sustainability journey just got easier.

Corporate Gifting

Imagine…a world where gifting plastic pens and USB sticks are long gone. Imagine the joy when your customers can virtually visit a tree you have planted for them. A tree they have for life. Connecting your customers to your sustainability journey just got easier.

e-commerce Integration

Imagine… being able to seamlessly integrate tree-planting into your e-commerce environment to reward loyalty and enable customers to buy trees and add to your tree-planting initiative. With our woo-commerce, Shopify plug-ins we’ve got you covered. Showing you are a brand that cares and improving online retention and revenue just got easier.

Carbon Offsetting

Imagine …a time when you can be sure of the impact of your tree planting efforts. A time when every tree you plant is captured on the blockchain and you can measure its carbon sequestration from the moment the seedling goes in the ground and track that for the next 10 years! With every tree delivering on average 250kg over the first 10 years of its life, your carbon offsetting just got easier and more transparent.

Our Tree Planting Partnerships

We have partnered with EcoMatcher, the world’s first blockchain-enabled digital tree-planting platform, to maximize our climate impact through innovative technology and complete transparency.

EcoMatcher’s platform allows us to track every tree planted and provide real-time updates to supporters worldwide, ensuring our One Billion Trees initiative maintains the highest standards of accountability and environmental impact.

Join us to make OBTI the most transparent and engaging tree-planting project on the planet!

Our Vision

Our vision is a global tree-planting campaign spearheaded by the UAE to collectively and transparently plant one billion trees around the world by 2050. Together we can help protect our planet for future generations and improve the lives and livelihoods of the communities where we plant trees.